Pixalate Seller Trust Indexes
AdRizer partners with the MRC accredited Pixalate, Inc. Their fraud detection tech brings unprecedented transparency to programmatic advertising.
As the global leader in fraud protection and data intelligence, Pixalate released its Q3 2018 rankings in the Global Seller Trust (GSTI), Mobile Seller Trust (MSTI), and Video Seller Trust (VSTI) Indexes. The Indexes rank the relative quality of pro- grammatic advertising sellers based on Pixalate’s proprietary technology that analyzes more than 100 billion monthly impressions.
Key Takeaways:
- GSTI - In the U.S., RhythmOne maintained the top spot. Oath rose from No. 9 in Q1, to No. 4 in Q2, and finally to No. 2 in Q3. Google AdExchange leaped six spots to secure the No. 3 ranking in Q3.
- MSTI - AdMedia claimed the No. 1 position, while YouAppi took second and Jarvis Digital was No. 3. OpenX rose to the No. 4 position, and RhythmOne also ranked in the top five.
- VSTI - In the U.S., RockYou maintained the top spot, while AppThis leaped to No. 2. Other newcomers to the top five in Q3 include LKQD (No. 3), GroundTruth (No. 4), and YouAppi (No. 5).
